Magermans and Raes Insurance Brokers

The need.

Magermans & Raes Insurance Brokers needed a plan and support to help drive new leads and align their brand, website and marketing initiatives.

The solution.

Magermans & Raes partnered with Cipher Interactive Inc. to build their marketing platform. We established a cohesive brand style and messaging that carried to their redesigned website experience. Our creative approach involved bringing a playful and comical voice to their brand to improve relevancy with a younger demographic. Our strategy stemmed from developing a frictionless system to enable customers to get quotes on their insurance needs. We also developed a complimentary social strategy utilizing targeted Facebook advertisements.

The result.

Magermans & Raes has seen an increase in website traffic, website engagement, and reach with a younger demographic.